Samsung Electronics Co. has been running ads touting its Galaxy S III phone as its “next big thing.” Now it has something bigger.
The S III released a few months ago has a screen that measures 4.8 inches diagonally, making it bigger than even the iPhone 5, which is Apple’s largest phone yet. This week samsung released the Galaxy Note II, a smartphone with a 5.5 inch screen.
Samsung and Apple dominate with nearly half of the worldwide market for smartphones.
In recent months, Samsung’s ads have been poking fun of Apple, suggesting that the iPhone 5 was merely playing catch-up with Samsung’s products.
The Note’s launch on Wednesday came a day after Apple unveiled a smaller iPad and a faster full-sized one. Apple also refreshed its line of Mac computers on Tuesday, while Microsoft will hold an event Thursday focusing on Windows 8, a major update to its lucrative operating system.