MTN App Developer Challenge, the rave-making app competition organised by MTN Nigeria has entered another phase with the call for app downloads. The competition which is focused on promoting the development of locally relevant content for the Nigerian market was flagged off in July this year. Mobile apps developers were encouraged to upload their works on designated website between July 24 and October 24, 2013.
In this second phase which started on 24 October and is to last till 24 November 2013, customers are encouraged to visit the ‘Developer Challenge’ section of the MTN NextApps Store to download the apps they like the most. Based on the highest number of downloads, 4 apps will be selected per category.
In addition to the top 4 apps per category, each of the 4 judges will select one wild card app per category. The Best Overall winner as well as winners from each category will be announced on 13 December, 2013.
Chief Marketing Officer, MTN Nigeria, Larry Annetts expressed optimism that the Challenge would produce results that are beneficial to the country, especially in the area of development of locally relevant applications that address the needs and aspirations of Nigerians.
To promote their apps, mobile developers are advised to ascertain the direct link to their app from the MTN NextApps Store as this is what they will be sharing to their friends, relatives and the general public to download these apps. The link to all the apps for the competition is: http://nextapps.mtnonline.com/app/mtn-developer-challenge. Alternatively, MTN subscribers can text ‘APPS’ to 131.
The first phase of the challenge which was from 24 July 2013 to 24 October 2013, witnessed the development and deployment of over 300 mobile applications on the challenge website.
Categories for entries in the MTN App Developer Challenge include Entertainment and Lifestyle, Productivity, Games, Education, Health and a special category for student entries.
The Best Overall Winner will receive a Hyundai IX35 car and N1 million in addition to a Samsung Galaxy S4 mobile phone as well as six months of promotion on the MTN NextApps store. Six Winners that will emerge from each category will receive N1 million and a Samsung Galaxy S4 mobile phone, as well as, six months of promotion on the MTN NextApps store.