YouTube Rewind 2017: Davido’s IF and FALL emerge most watched music videos on YouTube in Nigeria

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YouTube has released the 2017 edition of its Rewind lists. Released annually, Rewind lists are a dossier of moments that captured the attention of Nigerians and YouTube users around the globe every year. The 2017 edition is the 9th list so far*.

You now watch billions of hours of video every month on YouTube, and that’s growing 50% year over year. More stats are available here.

The top 10 videos (excluding videos from major music labels) most viewed by Nigerians this year include comedy skits by Mark Angel, coming in 3rd and 8th position, as well as political concerns with the return of President Buhari from his medical trip to the United Kingdom and the Biafra protests coming in at 2nd and 4th position. A look at the most watched music videos in Nigeria shows Davido not only leading the pack with ‘If’, but also coming 3rd with ‘Fall’. DJ Khaled’s ‘Wild Thoughts’ with Rihanna and ‘I’m the One’ took top spot. While the Okoye brothers Mr P and Rudeboy (formerly known as PSquare) went solo this year, neither of their individual works come close to their last effort on ‘Nobody Ugly’ which also makes the list with ‘Come closer’ by WizKid featuring Drake, ‘Wo’ by Olamide. Globally, the most watched video with 181,958,411 views was Thai love song ‘As Long As We Will Become The Dust’ by Oyster Masked. It is footage from a music reality show contestant in Thailand whose melody makes it one of the performances that captured the world’s attention in 2017. In the category of the most watched music video globally, Nigerians joined the rest of the world in their love for Latino music as ‘Despacito’ by Luis Fonsi featuring Daddy Yankee tops the category, followed by Ed Sheeran who dominated both the music and non music video category. Checkout the YouTube Rewind 2017 Channel for more top lists from around the world. 2017 Top 10 trending videos (Nigeria)

https://www.youtube.com/watch?v=6e5G7ooAU0o&feature=youtu.be

  1. Deaf And Dumb Emmanuella Vs Akin And Pawpaw – (Nigerian Nollywood Movies 2017)
  2. Welcome Back President Buhari: See how the President Landed after Medical Trip in UK
  3. Maths Teacher (Mark Angel Comedy) (Episode 118)
  4. Biafra: Kanu I Want Binta To See This
  5. NAIJ.com visits Evans the kidnapper’s house, how should he be punished?
  6. Channels Television: Boko Haram Special Documentary
  7. Wo – Olamide | Ikorodu Street Kids Dance (dream catchers dance)
  8. Longer Throat (Mark Angel Comedy) (Episode 101)
  9. President Is Back – Pete Edochie (African Nollywood Movies)
  10. Akpos And Beaty 1 – (Nollywood Romantic Movies)

Top 10 Trending music videos (Nigeria)

  1. Davido – If [Official Video]
  2. Olamide – Wo!! [Official Video]
  3. Davido – Fall
  4. P-Square – Nobody Ugly [Official Video]
  5. WizKid – Come Closer ft. Drake
  6. Tekno – Yawa [Official Video]
  7. Flavour  – Most High (feat. Semah G. Weifur) [Official Video]
  8. DJ Khaled – Wild Thoughts ft. Rihanna, Bryson Tiller
  9. DJ Khaled – I’m the One ft. Justin Bieber, Quavo, Chance the Rapper, Lil Wayne
  10. Ed Sheeran – Shape of You [Official Video]

Top 10 trending videos in (Global)

  1. As Long As We Will Become The Dust – Oyster Masked | THE MASK SINGER 2
  2. ED SHEERAN – Shape Of You | Kyle Hanagami Choreography
  3. Ping Pong Trick Shots 3 | – Dude Perfect
  4. Darci Lynne: 12-Year-Old Singing Ventriloquist Gets Golden Buzzer – America’s Got Talent 2017
  5. Ed Sheeran – Carpool Karaoke
  6. Lady Gaga’s FULL Pepsi Zero Sugar Super Bowl LI Halftime Show | NFL
  7. “INAUGURATION DAY” – A Bad Lip Reading of Donald Trump’s Inauguration
  8. History of the entire world, I guess
  9. In a Heartbeat – Animated Short Film
  10. Children interrupt BBC News interview – BBC News

Top 10 Trending music videos (Global)

  1. Luis Fonsi – Despacito ft. Daddy Yankee
  2. Ed Sheeran – Shape of You [Official Video]
  3. J Balvin, Willy William – Mi Gente (Official Video)
  4. Maluma – Felices los 4 (Official Video)
  5. Bruno Mars – That’s What I Like [Official Video]
  6. Chris Jeday – Ahora Dice (Official Video) ft. J. Balvin, Ozuna, Arcángel
  7. 05. El Amante – Nicky Jam (Video Oficial) (Álbum Fénix)
  8. Jason Derulo – Swalla (feat. Nicki Minaj & Ty Dolla $ign) (Official Music Video)
  9. DJ Khaled – I’m the One ft. Justin Bieber, Quavo, Chance the Rapper, Lil Wayne
  10. Enrique Iglesias – SUBEME LA RADIO (Official Video) ft. Descemer Bueno, Zion & Lennox

The top trending videos for 2017 are based on views, shares, comments, likes and more. These lists reflect the amazing variety of content that YouTube audiences love, watch and listen to, day in and day out.

FYI : Characteristics of a viral video

There’s no exact formula, but popular videos tend to have three key characteristics. They’re entertaining or informative in some way, they’re something that you want to share with other people, and they come from a channel with more videos like it.

*Find previous lists of the most popular videos on YouTube here 2009, 2010, 2011, 2012, 2013, 2014, 2015, 2016

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