Twitter has announced its self-service ads platform is now available in Nigeria and other countries, this is an expansion from 33 countries to over 200 countries and territories. Now, small and medium-sized businesses (SMBs) from Honduras to Hong Kong can more effectively reach their target audiences on Twitter in 15 languages. In addition, Twitter also announced that there are now approximately 100,000 active advertisers on Twitter, including SMBs.
“Since we launched Twitter Ads for SMBs over two years ago, we’ve heard from our clients about how they’ve used our creative, measurement, and targeting tools to drive website clicks or conversions, leads, and app installs or re-engagements. And, with objective-based campaigns, reports, and pricing, it’s easier than ever for SMBs to drive results on Twitter while only paying for the actions that align with their marketing objectives,” Twitter said in a blog post.
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